Designers are constantly evolving professionals.

To deliver impactful and meaningful experiences, staying curious, observing, learning, and considering broad, interconnected systems and environments is just as essential as specializing in a particular field.

When we design for clients, their teams, processes, and end users, we shape both the physical and digital worlds as part of a unified whole, integrating new technologies—like those provided by AI—into real-world applications.

Our Alberto Giorgi recounted his own experience in a beautiful interview with Emil Donchev.

Read the article here!