Design
From concept to creation and critical acclaim, we work with the world’s best.
Blue Lagoon Iceland
Reinforcing retail spaces for a spa destination
We redesigned the new flagship retail for Blue Lagoon Iceland, one of the great spa destinations of the world, including the Ritual Bar, an entirely new retail concept to build a relationship with customers.
DiscoverVök Baths
A destination submerged in sustainable experiences
Embracing an integrated approach spanning from interiors to strategy and branding, we channeled territory and tradition into a sustainable experience at Vök Baths.
DiscoverBlue Lagoon Iceland
Redesigning the customer experience of a destination
With more than 1,3 million annual visitors, Blue Lagoon Iceland is a travel destination with a complex ecosystem encompassing transportation, accommodation, food and beverage, retail and skincare.
Building on in-depth research to understand the spa’s customers and business needs, we defined a smooth, memorable customer experience – One which begins when the customer plans his Blue Lagoon visit and continues on through to his sharing of his spa experience post-visit.
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